Kim Soo Hyun is once again at the center of public controversy after new promotional posters for his upcoming Disney+ crime drama, Knock-Off, surfaced online. These images were published on May 2nd through IMDb and quickly attracted widespread attention due to the actor’s recent scandals. His connection to the drama has been a subject of debate since it was postponed, following his involvement in a high-profile dating scandal with the late actress Kim Sae Ron.
The legitimacy of the posters has sparked confusion and debate. While some speculate that the images could have been created unofficially by fans or third parties, the fact that they appeared on IMDb—a site often associated with official releases—has led others to believe they were published by Disney+ itself. This uncertainty has only added fuel to the ongoing discourse surrounding the drama’s status.
Although Knock-Off remains officially on hold, the emergence of these promotional materials suggests that Disney+ may still be preparing for its eventual release. This move has reignited public anger and divided opinions, with many questioning the company’s decision to proceed with any form of promotion amid unresolved controversies. Kim Soo Hyun, as a result, is again the subject of intense scrutiny on social media platforms.
Online reactions have been mixed but largely critical, with users expressing disbelief and frustration. Comments ranged from disbelief that the drama might still be moving forward to outright criticism of Disney’s decision to spotlight Kim Soo Hyun. Some also mocked the posters for not featuring new content or cast members, but merely showcasing the actor once again.
Despite the backlash, a portion of the audience still noted Kim Soo Hyun’s visual appeal, showing that fan admiration for his looks persists even amid scandal. However, the prevailing sentiment across forums and comment sections suggests that many believe Disney+ is making a misstep by associating the show so prominently with him at this time.
The situation underscores the tension between celebrity image management and entertainment marketing. While Kim Soo Hyun remains a top-ranking star in terms of public recognition, as noted in recent popularity charts, the controversy surrounding him continues to complicate promotional efforts. Whether Knock-Off will eventually be released remains uncertain, but the premature unveiling of these posters has clearly struck a nerve with the public.